BILLETSPIN is a 5000 year old curio that defies the laws of nature and has been re-imagined and perfected.” – Richard Stadler, Founder & CEO of BILLETSPIN

BILLETSPIN is the true story of one man’s hobby turned passion, turned career. A now globally recognized name, BILLETSPIN’s precision crafted and custom designed spinning tops are created by Rich Stadler, an engineer with over 25 years of experience. Manufactured in Wisconsin, this hobby turned full-time job first found success on KICKSTARTER.COM back in April of 2015. The first BILLETSPIN tops were launched in a successful internet campaign, raising more than $35,000 achieved with over 450 backers. BILLETSPIN continued to grow its community on Instagram and Facebook as Rich Stadler released more complicated top designs all while following his passion.

Every BILLETSPIN top is a limited-edition piece, never offered or recreated again. Rich’s top inspirations originate from simple everyday objects, or come spontaneously and often unexpected. With each new top released Rich forces himself to beat his previous design in complexity and performance, all while keeping up with demand. For its second fundraising campaign in March of 2016 BILLETSIN released the “Navigator” top. Introduced on INDIEGOGO, the “Navigator” went above and beyond its goal, raising over $200,000 with over 1000 backers in just 30 days. By this time BILLETSPIN was quickly becoming an international phenomenon. Rich’s spin tops were selling out within seconds of launch and being shipped out all over the world to all different ages and demographics. People were mesmerized by the quality and performance time of BILLETSPIN, all while feeling a sense of childhood nostalgia.

In late 2016 and early 2017 BILLETSPIN released its two most successful and popular tops to date: the “K2” and the “Matrix”. Smashing all previous sales records, these two top models were the most complicated and iconic tops BILLETSPIN had ever designed.  Offered in exotic materials like Damascus and Zirconium, Rich was now utilizing over 20 exotic materials in his tops, giving his enthusiasts and followers exactly what they wanted at all different price ranges and material combos.

Today BILLETSPIN is considered the largest and most iconic spinning top company in the world. BILLETSPIN’s passion and principles drive it to create unique, sophisticated designs that look awesome and perform to the highest level. With over 20,000 tops sold worldwide, Rich Stadler has accomplished his dream of putting a piece of his artwork in the hands of everyone from children to teachers, dreamers and collectors.


Each BILLETSPIN top is machined from premium materials such as steel, bronze, copper and exotic materials like damascus, super conductor and mokume. Each top design goes through rigorous research and design stages before finally being machined by state-of-the-art CNC machines. With dozens of unique designs, BILLETSPIN tops range from simple 1-piece models to more intricate 3-piece and higher. The tops are forged together and meticulously tested and inspected by hand for optimal performance and balance. All BILLETSPIN tops utilize high-quality ceramic or ruby ball bearings which allow for spin times of up to 20 minutes and higher.


I own the prototype Navigator and out of all the BilletSpin Tops that I own, the Navigator is my favorite spinner, hands-down. It has a more compact size in both diameter and stem height than most of the others I own, and that translates to a different feeling when you spin it. It’s much easier to get a stable spin right away, and even when you don’t, it stabilizes faster than any other BilletSpin I own. My average times have been between 9 minutes and 10 minutes on my steel-over-copper version. It’s also a gorgeous design, with the cardinal points in the center glistening in the light which make the top look a lot more expensive than it is. Make no mistake, Rich has made more intricate top designs, but this is the perfect balance in my opinion. Lots of high end detail work AND a powerful performer (many intricate designs spin for less time due to wind resistance & drag), and that’s why the Navigator is my personal favorite design. I plan to own several variations of this one. Visually impressive, long spinning, and compact size… this may be the perfect BilletSpin design.
— Jim Skelton
Absolutely stunning design. I haven’t been able to put it down since I got it yesterday. Build quality is perfect. Rich goes above and beyond for his customers. Between the Facebook page and now the Youtube channel, not to mention the extremely early fulfilment, this whole experience has been top notch. Definitely looking forward to future designs.
— Dan VanDusen
What you are looking at is art. Art with different metals, put together by a beautiful, sinister, mind of a genius determined to get you hooked on pure, balanced and mesmerizing Tops. No batteries. No electricity, totally enthralling. BilletSpin Tops are true EDC art. No matter where you go, pull out a top, give it a spin, and wait to start telling a lot of people about quality Tops. I count myself lucky to own some of his art. DON’T sit on the fence! He NEVER repeats a design.
— Timothy Ahlborn
I’m new to the top world & I feel that I couldn’t have made a better choice! I got my SS/CU/SS top and have been learning how to be a better spinner & even when I mess up the spin this top stabilizes quickly! I found Richard on Facebook (BilletSPIN) & he takes the time to post information, he looks at the comments and respond. He takes time to make sure everyone is satisfied with their orders and corrects ANY issues! He’s even making YouTube videos discussing different questions and topics people have asked about. Just seeing how he has taken so much time to inform and ensure customer satisfaction just makes everything so much better. It’s a good feeling to know your getting a true quality product from and outstanding individual.
— Sam Smith
Received mytop and am very pleased. I can’t put it down. Not only is it awesome looking standing still but the patterns that come out once spinning are very pleasing to the eyes and on top of that the spin is so, so, so, so, so smooth. Keep doing what you’re doing Rich because you are definitely doing it right. Will be backing any project Rich comes out with in the future.
— Luke Elliott
My first BilletSPIN top via a campaign. I love the Navigator! A beautiful fusion of art and science. Received it very quickly – flawless execution on this campaign and on the top itself. I will definitely want to back Rich’s next top. Keep em’ comin’
— J. Steg